Supplements · Functional Beverages · Nutraceuticals
Build.Scale.Exit.
We help supplement and functional beverage brands do the unglamorous work that makes growth and eventual exits possible — from the first brief to the production line.
- Nutrabolt
- Womaness
- VitaHustle
- MOLO
- Bondi Pure
- Blox Snacks
- W.E.L.L.
- SIP
- Blend
- AI Wellness
We work with founders launching a first product, emerging brands cleaning up development, and established operators reformulating and extending lines at scale.
Product development
Brief, formula direction, format and cost targets.
R&D
Iteration, sensory direction, and the tradeoffs in between.
Quality & compliance
Specs, documentation, and risk-aware review.
Brand & packaging
Product, pack and positioning telling one story.
Growth & capital readiness
Margins, forecasts, and a plan that survives diligence.
Commercialization
First production run through scale.
A clean sequence, start to scale.
Most engagements start at Discover or Define. If you already have a formula in hand, we pick up wherever the work actually is.
- 01
Discover
Get clear on the idea, the customer and the business goal before decisions get expensive.
- 02
Define
Lock a workable brief: format, ingredients, cost bands, claims territory, constraints.
- 03
Develop
Run R&D, iterate, and make the tradeoffs explicit rather than burying them.
- 04
Validate
Put quality, specs, documentation and packaging under the same light.
- 05
Launch
Align product, pack and plan so supply and commercial move together.
- 06
Scale
Optimize, extend the line, and improve process once real data arrives.
Most partners will help you make a product. We care as much about what happens around it — quality, documentation, margins, and what it all means for the next SKU or the next round.
- Technical and commercialization thinking in the same room
- Earlier attention to quality and risk
- Support across product, packaging and positioning
- Structure that reduces chaos and rework
- A path built around launch and scale, not just concepting
Work behind brands you already know.
Brands, manufacturers and platforms we have built, reformulated, packaged or scaled.
10Brands & platforms
Nutrabolt
Womaness
VitaHustle
MOLO
Bondi Pure
Blox Snacks
W.E.L.L.
SIP
Blend
AI Wellness
Built to run with the brand, not beside a project.
A finished formula is not a partnership. We stay on as the commercial and technical bench once the product is in market: cost, capacity, line extensions, and the problems that only show up after real volume.
Throughput
Work is judged by what ships, at what cost, and how cleanly it scales — not by hours on a brief.
Room to grow
Capacity and category experience are already in the group. The next format does not start with a search for a new manufacturer.
Exemplar Lab is part of Three Leaf Clover.
Three Leaf Clover is an independently owned holding company. It builds and runs businesses across supplements, beverages, snacks, and fitness — owned brands and manufacturing, not a fund that writes a check and steps back. The portfolio includes formulation and design, powder manufacturing, and aluminum canning, plus brands already in market.
For a partner, that means the work here sits inside a group that already makes product. Sourcing, development, and production can be pulled from the same network. Interests stay aligned because 3LC operates as a strategic partner that stays involved in the business.
threeleafclover.comMake your next move count.
If you have a product idea, a brand in motion, or a line that needs work, tell us where it's stuck.
Group companies